A LITTLE SUPPORT, BLENDED FOR YOU

The SEEN Apothecary

A little visual direction. A clearer identity. A new home for your work. The Apothecary brings together different ingredients of support, chosen to help your business feel more like you.

Vintage teal apothecary bottle
Vintage bottle for Visual direction

THE SEEN APOTHECARY / 01

Visual direction

£55

A considered starting point for the way your work looks. Together, colours, imagery, texture and overall feel can suggest a visual direction that fits what you want to express.

You receive a directional moodboard exploring those ingredients. Use it as a reference when choosing imagery, developing your brand or briefing a designer.

This is inspiration and direction. Finished branding, a logo and brand guidelines are separate scope.

Vintage bottle for Visual direction

THE SEEN APOTHECARY / 01

Visual direction

£55

A considered starting point for the way your work looks. Together, colours, imagery, texture and overall feel can suggest a visual direction that fits what you want to express.

You receive a directional moodboard exploring those ingredients. Use it as a reference when choosing imagery, developing your brand or briefing a designer.

This is inspiration and direction. Finished branding, a logo and brand guidelines are separate scope.

Vintage bottle for Instagram refresh

THE SEEN APOTHECARY / 02

Instagram refresh

£222

When your work has moved on, your Instagram profile may need to catch up. This refresh brings attention to how you introduce yourself and the visual consistency of what you share.

You receive bio and profile recommendations, plus an agreed set of reusable branded templates. These give you a clearer starting point for your presence and materials you can continue using.

The template set and scope are agreed before work begins.

Vintage bottle for Full brand identity

THE SEEN APOTHECARY / 03

Full brand identity

£333

Bring the visual ingredients of your business together into a coherent identity. A brand that feels like yours can make it easier to communicate your work consistently across different places.

You receive a logo, colour palette, typography and concise brand guidelines. Together, they give you a practical reference for how your brand looks and how to use it.

Website design and implementation are available as a separate offer.

Vintage bottle for 5-page website

THE SEEN APOTHECARY / 04

5-page website

From £1,111

A considered online home for your work, shaped around up to five agreed core pages. The website brings your message and visual identity together in a place where people can understand what you do and take the next step.

Includes design and build, mobile optimisation, review and light editing of supplied copy, image guidance, agreed forms and integrations, basic SEO setup, launch and two weeks of post-launch email or Telegram support.

Copy review means guidance and light editing of copy you supply. Image guidance means advice on selection. Extra pages, blog migration, shop setup and more substantial copy or image support are scoped separately.

Vintage bottle for Newsletter Template

THE SEEN APOTHECARY / 05

Newsletter Template

A newsletter that feels easier to create each week. We shape a repeatable content plan around the work you are already sharing through social media, your blog or workshops, so you have a clear starting point each time you write.

Content plan and template · £222. You receive a plan and template in Google Docs, with guidance on what to include in each newsletter. You provide an outline and I refine the copy, then hand everything over for you to implement.

Content plan, template and platform setup · £333. Includes the plan and copy refinement above, plus setup in your email platform. I can work in Squarespace, Flodesk and a range of other platforms - we can discuss yours directly.

Vintage bottle for Automated Email Sequences

THE SEEN APOTHECARY / 06

Automated Email Sequences

From £333

Welcome new subscribers or follow up after someone downloads a free resource. Your email sequence builds on the clarity from your SEEN assessment, helping people get to know your work through a considered series of emails.

You supply the basic content as bullet points or an outline, and I refine it into the email copy. Includes copywriting, design, setup, testing and two rounds of amendments.

The final price depends on scope. We agree the sequence, number of emails and platform before work begins.

Choose the blend that fits.

The SEEN assessment is the foundation of this approach. Apothecary offers are available only after you have completed your £349 assessment, so implementation grows from what we have learned about you and your work. Each offer is optional, priced separately and scoped before we begin.

Training, credentials & commitments

ICF ACC
The Ethical Move
ACCPH
Physical Intelligence Institute
Certified Angel Guide
NLP Practitioner